Visual Communication Design Analysis of the Instagram Account @SOHIB.QURAN

Penulis

  • Yusyrifah Halid Program Studi Komunikasi dan Penyiaran Islam, Fuad IAIN Kendari, Indonesia
  • Fitri Nur Fajrin Program Studi Komunikasi dan Penyiaran Islam, Fuad IAIN Kendari, Indonesia

DOI:

https://doi.org/10.30863/palakka.v4i1.5156

Kata Kunci:

Poster Da'wah, Visual Communication Design, Instagram @sohib.quran.

Abstrak

This study aims to determine the meaning of visual communication design elements of typography, illustrations and colors on the poster of the Instagram account @sohib.quran. The method used in this research is qualitative method. The results of the study found that the elements contained in the accountsinstagram @sohib.quran between typographic elements, illustrations, colors are interrelated so that they can obtain a meaning. 1) TypographyHeadline made bigger and more prominent than the others as a sign indicating the main discussion in the poster, then forbody text placed belowheadline as an explanation of the poster which consists of the hadiths of the Prophet and Fatwas from prominent Islamic scholars, in addition to that the @sohib.quran account also includes sources of fatwas or hadiths in the poster, the placement is underbody text. (2) The use of illustrations in the @sohib.quran account poster is made according to the background context of the message conveyed in the poster. (3) the use of the color of the @sohib.quran poster uses neutral colors such as gray which are softer and can match other colors.

Referensi

Alam, Tombak. 1990. Kunci Sukses Penerangan dan Dakwah. Jakarta: Rineka Cipta

Alex, Sobur. 2004. Semiotika Komunikasi. Bandung: Remaja Rosdakarya

Anggraini S., Lia dan Kirana Nathalia. 2014. Desain Komunikasi Visual; Dasar-Dasar. Panduan untuk Pemula. Bandung : Nuansa Cendekia

Anwar, Muh. 2015. “Prinsip-prinsip Dakwah Menurut Sayyid Quthub (Sebagai Pedoman Dai untuk Keberhasilan Dakwah)†dalam Jurnal Dakwah Tabligh. UIN Alauddin Makassar

Awaludin, M. 2020. “Dakwah Melalui Poster Media Sosial Instagram (Analisi Desain Komunikasi Visual Poster Akun @Jendelamuslim.id)â€. Skripsi. Bandung : UIN Sunan Gunung Djati

Basuki, A. 2015. Makna warna dalam desain. Retrieved April, 30, 2017.

Chaer, Abdul. 2012. Linguistik Umum. Jakarta: Rineka Cipta

De Saussure, Ferdinand. 1996. Cours De Linguistique Generale. Pengantar Linguistik Umum (Terjemahan Rahayu S. Hidayat). Yogyakarta : Gadjah Mada University Press

Denis McQuail. 2011. Teori Komunikasi Massa. Penerbit: Salemba Humanika.

Fahmi, Fajriannoor. 2013. Semiotika Strukturalisme Saussure. The Messenger, Volume II, Nomor 2

Fedinand De Saussure. (1996) Cours De Linguistique Generale, Pengantar Linguistik Umum terj. Rahayu S. Hidayat. Yogyakarta: Gajah Mada University Press

Garbi, R. 2022. Analisis Semiotik Terhadap Meme Tersangka Korupsi Bantuan Sosial Covid 19 Juliari di Media Sosial Twitter (Doctoral dissertation).

Harisah, A., & Masiming, Z. 2008. Persepsi manusia terhadap tanda, simbol dan spasial. SMARTek, 6(1).

Helmy, Muhammad dan Risa Dwi Ayuni. 2019. “Komunikasi Dakwah Digital: Menyampaikan Konten Islami Lewat Media Sosial Line (Studi Deskriptif Pada Akun Line 3safa)†dalam Mutakallimin; Jurnal Ilmu Komunikasi. Universitas Islam Kalimantan Muhammad Arsyad Al-Banjari Banjarmasin.

Hilal, Rahmat. 2019. “Persepsi Mahasiswa IAIN Kendari Terhadap Dakwah Melalui Desain Poster Komunikasi Visual di Instagramâ€. Skripsi. Kendari. IAIN Kendari.

Kusmiati R.. Artini,dkk.1999.Teori Dasar Desain Komunikasi Visual. Jakarta: Djambatan.

Kusnadi, 2018. “Dasar Desain Grafisâ€, Tasikmalaya:Edu Publisher

Maunah, Fitriana. 2015. “Konsep Desain Komunikasi Visual Rubrik Fashion pada Majalah Hijabella Edisi Januari 2015â€. Skripsi Thesis. Yogyakarta. UIN Sunan Kalijaga

Melia, Yunita Aris. 2020. Pesan Dakwah dalam Poster Akun Instagram “@bukumojok†(Analisis Semiotika Ferdinand De Saussure). Skripsi. Fakultas Dakwah Dan Komunikasi. Universitas Islam Negeri Sunan Ampel

Mubarak,Syahrul Dan Yusyrifah Halid. “Dakwah Yang Menggembirakan Perspektif Al-Qur’an (Kajian Terhadap Qs. An-Nahl Ayat 125)â€. Jurnal Al-Munzir Vol.13. No. 1 Mei 2020

Ni Nyoman Sriwitari Dan I Gusti Nyoman Widnyana, 2014 “Desain Komunikasi Visual†Yogyakarta:Graha Ilmu

Rakhmat Supriyono. 2017 “Desain Komunikasi Visualâ€, Yogyakarta:CV. Andi Offset

Sartini, Ni Wayan. 2007 “Tinjauan Teoritik Tentang Semiotikâ€, dalam Jurnal Masyarakat, Kebudayaan dan Politik. Jurusan Sastra Indonesia Fakultas Sastra Universitas Airlangga

Sidhartani, S. 2010. Elemen Visual Dan Prinsip Desain Sebagai Bahasa Visual Untuk Menyampaikan Rasa, Studi Kasus: Aplikasi Elemen Visual dan Prinsip Desain pada Karya Nirmana Dwimatra. Deiksis,

Tinarbuko, Sumbo. 2003. “Semiotika Analisis Tanda Pada Karya Desain Komunikasi Visual†Jurnal Nirmana

Toybah, N. R. 2017. Dakwah Komunikasi Visual Melalui Instagram Akun@ HADITSKU. Al-Hiwar: Jurnal Ilmu dan Teknik Dakwah, 4(6).

Visensius Sitepu. 2006. Panduan Mengenal Desain Grafis

Wibowo, Ari. 2020. “Digitalisasi Dakwah di Media Sosial Berbasis Desain Komunikasi Visual†dalam Jurnal Bimbingan Penyuluhan Islam. IAIN Syaikh Abdurrahman Siddik Bangka Belitung.

Wiryoutomo, P. 2009. Hikmah Sabar. QultumMedia

Yunita Wijaya, Pricilia. 2004 “Tipografi Dalam Desain Komunikasi Visual†Jurnal Desain Komunikasi Visual (Universitas Kristen Petra)

Zoest, Aart Van. 1993. Semiotika: Tentang Tanda, Cara Kerjanya dan Apa yang Kita Lakukan Dengannya. Jakarta: Yayasan Sumber Agung.

Zoest, Aart Van. 1996. Serba – Serbi Semotika. Jakarta : Gramedia

Unduhan

Diterbitkan

2023-08-25

Cara Mengutip

Halid, Y., & Fajrin, F. N. (2023). Visual Communication Design Analysis of the Instagram Account @SOHIB.QURAN. Palakka : Media and Islamic Communication, 4(1), 86–99. https://doi.org/10.30863/palakka.v4i1.5156

Terbitan

Vol 4 No 1 (2023): Media and Islamic Communication

Bagian

Articles

Citation Check

Lisensi

Authors who publish with Palakka: Media and Islamic Communication agree to the following terms:

  1. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License (CC BY-SA 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
  2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
  3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.