PROBLEMATIKA JUAL BELI STORY EKSKLUSIF DI TIKTOK PERSPEKTIF HUKUM EKONOMI SYARIAH

Authors

  • Nazalia Rahma Universitas Islam Negeri Sunan Gunung Djati Bandung
  • Cucu Susilawati Universitas Islam Negeri Sunan Gunung Djati Bandung
  • Nasrudin Nasrudin Universitas Islam Negeri Sunan Gunung Djati Bandung
  • Jaenudin Jaenudin Institut Agama Islam Negeri Bone
  • Dian Herdiana Universitas Islam Negeri Sunan Gunung Djati Bandung

DOI:

https://doi.org/10.30863/alkharaj.v6i2.12040

Keywords:

Copyright, Digital Commerce, Exclusive Story, Sharia Economic Law

Abstract

The practice of buying and selling exclusive Instagram influencer stories on social media, which are then resold by third parties without permission raises serious issues regarding the validity of the contract, ownership of the transaction object, and copyright protection from the perspective of Islamic Economic Law. An exclusive story is defined as a feature for sharing short photos or videos with restricted access, shared exclusively with users who have made a payment. This practice occurs when a subscriber to exclusive content takes a screenshot, then distributes and resells it through other platforms such as TikTok at a more affordable price. This study aims to analyze the mechanisms of the buying and selling of exclusive stories by social media influencers on TikTok X accounts and to examine them from the perspective of Islamic Economic Law and copyright regulations. This study employs a legal-empirical approach using a descriptive-analytical research method. The data utilized is qualitative. The findings reveal that the buying and selling of exclusive influencer stories on the TikTok app involves obtaining content through subscription, followed by recording and redistributing it without the original owner’s permission, with transactions occurring informally without written agreements or guarantees for buyers. From the perspective of Sharia Economic Law, this practice contains defects regarding ownership and is therefore classified as a void transaction, and involves

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Published

2026-09-02

How to Cite

Rahma, N., Susilawati, C., Nasrudin, N., Jaenudin, J., & Herdiana, D. (2026). PROBLEMATIKA JUAL BELI STORY EKSKLUSIF DI TIKTOK PERSPEKTIF HUKUM EKONOMI SYARIAH. Jurnal Al-Kharaj: Studi Ekonomi Syariah, Muamalah, Dan Hukum Ekonomi, 6(2), 259–287. https://doi.org/10.30863/alkharaj.v6i2.12040

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