Haruna, R., Sitti Rabiatul Wahdaniyah Herman and Agung Nugraha (2025) “Digital Political Communication Strategy of MULIA on Instagram: A Political Branding Perspective in the Makassar Mayoral Election”, Palakka : Media and Islamic Communication, 6(2), pp. 205–227. doi: 10.30863/palakka.v6i2.11465.